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Eric Lin Location
Cambridge, MA, US
Eric Lin Work
CMO and Head of US Operation @ (September 2024 - Present)
Director of Product Marketing @ (October 2023 - April 2025)
Founder and CEO @ (January 2021 - December 2022)
Senior Director, Product Innovation @ (May 2016 - December 2020)
Director of Strategic Planning @ (May 2014 - April 2016)
Head of SMB Product Marketing @ (April 2011 - May 2014)
Senior Marketing Manager (Insight) @ (July 2008 - April 2011)
Consultant @ (April 2006 - June 2008)
Marketing Research Manager @ (June 2003 - April 2006)
Eric Lin Education
Massachusetts Institute of Technology
Master of Business Administration - MBA (Sloan Fellow)
2022-2023
Peking University
B.S. in Statistics (B.A. in Accounting)
2000-2004
Eric Lin Skills
Analytical Skills
Business Strategy
Consumer Insight
Consumer Packaged Goods (CPG)
DTC
Data Analysis
Digital Marketing
Digital Transformation
Entrepreneurship
Export
Financial Planning and Analysis (FP&A)
Go-to-Market Strategy
Google Ads
Intrapreneurship
Lead Generation
Marketing
Marketing Analytics
Marketing Research
Marketing Strategy
New Business Development
Online Advertising
P&L Management
Product Development
Product Marketing
SEM
SMB
Stakeholder Management
Strategic Planning
Eric Lin Summary
Eric Lin, based in Cambridge, MA, US, is currently a CMO and Head of US Operation at Shinebed International. Eric Lin brings experience from previous roles at HelloFresh, Chichi Snacks and The Coca-Cola Company. Eric Lin holds a 2022 - 2023 Master of Business Administration - MBA in Sloan Fellow @ Massachusetts Institute of Technology. With a robust skill set that includes Analytical Skills, Business Strategy, Consumer Insight, Consumer Packaged Goods (CPG), DTC and more. Eric Lin has 1 emails and 2 mobile phone numbers on RocketReach.
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