At Horseware, our mission is to “Make Life Better”. Everyday we come to work to try and make life better for the horse, the rider, our retail partners, our employees and the world. The company was founded in 1985 out of the necessity to make life better for the horse. Back then we had a very simple philosophy: “If you could send a man to the moon, we could make a horse rug that that didn’t leak, didn’t make the horse sweat and didn’t move when the horse rolled, and so the Rambo original rug was born”. Today, we are the global brand leader in horse rugs and equine products, selling to over 70 countries worldwide with more than 300 employees.
Saddleworld is a vibrant Australian Retail Equestrian franchise providing relevant products to fulfill the needs of our stores customers with quality brands from leading suppliers.
Saddleworld commenced operations in 1986 as a buying group where it has grown into a leading Franchise operation expanding its reaches across Australia. Whilst its legal entity is a franchise, it differs significantly from other franchise structures in that it affords a higher level of independence and a lower level of control than strict franchise operations.
The primary purpose of the group is to increase the profitability of its franchisees by:
• Negotiating better buying prices and bulk deals from our Australian Preferred Suppliers.
• Sourcing Exclusive Brands and Products locally and overseas.
• Developing Exclusive Brand Names and Products that are unique to Saddleworld.
• Engaging in national marketing campaigns.
• Providing on-going support from our team of specialists to Franchisees by way of direct advice from the Saddleworld Support Centre, other Saddleworld Franchisees and professionals engaged by the group, and
• Fostering a culture of support and unity amongst franchisees.