Grupo REFORMA is the most prestigious and trustworthy multi-platform information institution in Mexico. It publishes the leading dailies in Mexico City (Reforma), Monterrey (El Norte) and Guadalajara (Mural).
In addition to these leading dailies, Grupo Reforma also prints 6 Metro newspapers, a morning tabloid publication geared towards a more popular audience, as well as El Sol, an popular afternoon paper in Monterrey (the oldest of the Group, from 1922). All these publications total 1.4 million daily copies.
Grupo REFORMA owns the most-visited digital content websites: reforma.com, elnorte.com, and mural.com. Its information delivery platforms include 80 social network accounts with over 6 million followers.
A team of 700 reporters, photographers, and videographers in Mexico’s three major cities, together with correspondents all over the country, keep a finger on Mexico’s daily pulse. In tandem, contributors from the world’s capitals offer insights into the global scenario.
Grupo Reforma’s investigative reporting has been key in the modern transformation of Mexico. It was instrumental in the fights to get clean democratic elections, for citizen’s rights to freely access public information, in the application of student and teacher’s evaluations and the implementation of an open oral judicial system in the country.
The Group has alliances with major global media companies, like the Wall Street Journal and the New York Times. Grupo Reforma’s content is syndicated to over 100 media companies in Mexico and the US through Agencia Reforma.
The latest addition to Grupo Reforma’s line up is Lince Media, its in-house video production company that produces high quality videojournalism while also serving the advertising and corporate markets.
Havas Media Group es una de las agencias globales líder en la industria de las comunicaciones y la mercadotecnia que reúne el talento de los medios de comunicación. El grupo está formado por dos marcas: Havas Media y Arena las cuales trabajan en conjunto con Havas Sports & Entertainment y Havas Makers en temas de Content Marketing.
Esta sencilla estructura ofrece un valor agregado mediante la creación de una cultura unificada donde el flujo de información se acelera para ofrecer resultados ágiles y audaces que respondan a los requerimientos solicitados; dando acceso inmediato a nuestra red especializada en contenido digital, de marcas, experiencial y deportivo.
Aprovechando al máximo nuestras herramientas: Artemis (red global de datos), Mobext (red móvil), Socialyse (social media) y Affiperf (optimización en tiempo real e identificación de audiencia para efectos de performance y marca).
Todas nuestras marcas se benefician de la experiencia en herramientas por medio como: Artemis (red global de datos), Mobext (red móvil), Socialyse (social media) y Affiperf (optimización en tiempo real e identificación de audiencia para los efectos de performance y marca).