Eminence Strategy Consulting Information

Eminence is a strategy consulting company focused on reputation. We build, establish, and protect reputation through stakeholder engagement. We operate under two verticals: 1) Research-based consulting and 2) effective implementation of the positioning strategy. Under Research-based consulting, we focus on: • Competition & industry benchmarking • Reputation roadmap designing • Policy writing • Supplier & Distributor advocacy planning • Customer delight enhancing through tools like NPS, market research, mystery shopping • Employer branding through employee engagement strengthening We implement the positioning strategy for companies as well as individuals through integrated marketing & communication that includes the following: • Identifying the positioning • Defining the value proposition • Implementing the integrated Marcomm strategy • Measuring impact through in-depth analysis of brand conversations