We’ve always believed that travel isn’t just about where you go — it’s about how it changes you.
From the very beginning, we set out to do things differently. No cookie-cutter tours. No giant buses or cruise ships. Just real people, venturing out into the world with open minds, open hearts, and a sense of purpose.
For over 35 years, we’ve been creating life-changing experiences that connect travellers with the communities they visit — not just passing through, but showing up with care, curiosity, and intention. We call it community tourism, and it’s been in our DNA since day one.
But we’re not just a travel company. We’re a people company. Powered by the passion of our team, the heartbeat of our local partners, and the energy of every traveller who’s ever said “yes” to something new.
To travel your heart out is to go all in. To move through the world with compassion, courage, and joy. It’s about embracing the bizarre, celebrating the beautiful, and connecting with something bigger than yourself. It means leading with love — for the planet, for people, and for the possibilities that come with saying let’s go.
We don’t do this to fill passports. We do it to fill lives. To build connection. To create joy. To leave the world better than we found it — one step, one trip, one ripple at a time.
This is travel that goes way beyond travelling. This is G Adventures. And we’re just getting started.
andBeyond is one of the world’s leading luxury experiential travel companies, designing personalised high-end tours in 15 countries in Africa, five in Asia and four in South America.
We also own and operate 29 extraordinary lodges and camps in Africa’s iconic safari and island destinations. Additionally, andBeyond operates small group, set-departure expeditions throughout Africa and Asia. This enables us to positively impact more than 9 million acres of wildlife land and 2 000 kilometres of coastline.
Established in 1991, andBeyond takes exceptional care of our guests in order to make a difference; our commitment to sustainable responsible travel, conservation and community empowerment has been globally recognised with multiple awards over the years. We offer warm local hospitality and sublime natural luxury that combine with interpretive natural experiences, led by highly-skilled guides and rangers.
Serena Hotels offers quality accommodation in a diverse collection of 35 up-market properties, including hotels, resorts, safari lodges, camps, palaces and forts. Spanning across 6 countries in the Eastern African region (Kenya, Tanzania, Zanzibar, Uganda, Rwanda, Mozambique and DR Congo) and 12 properties in Asia (Afghanistan, Pakistan and Tajikistan), its portfolio showcases some of the most exquisite and prime locations strategically positioned to offer exciting circuits for its clients.
With an unrivalled focus on product excellence, service standards, authentic cuisine and guest satisfaction, Serena Hotels continues its quest to be the hotel of choice for the discerning traveller.