Elcap Agency Information

Your website should be generating leads while you sleep. For most businesses, it isn't. And it's rarely a design problem. It's usually because no one agreed the brief, no real users were tested, or marketing and sales are running off different data. elcap is a senior-only website and HubSpot Gold Partner agency, based in Manchester and working with growing businesses UK-wide, from membership organisations and financial services to manufacturing, healthcare, energy, technology and professional services. We handle strategy, UX research, web design, web development, HubSpot CMS and CRM, SEO and inbound marketing entirely in-house. No juniors, no outsourcing, no handing your project between agencies who've never spoken to each other. Every decision is backed by evidence. Our in-house UX Lab uses Tobii eye-tracking, moderated usability testing and accessibility testing to show exactly how real customers and users behave on your site before you spend a penny on a rebuild. We work in four stages: Define: stakeholder interviews, UX strategy, information architecture and SEO audits, so everyone agrees the brief before a single page is built. Design: UX and UI under one roof, usability tested before it reaches a developer. Build: fast, secure, maintainable websites on WordPress, HubSpot CMS, Webflow, Framer or headless, with clean documentation. Grow: GA4 analytics, CRO, A/B testing, CRM integration, SEO monitoring and inbound marketing, measured and iterated every month. As a HubSpot Gold Partner and winner of HubSpot's 2026 EMEA Pipeline Power Play award, we connect your website, CRM and marketing into one system that actually generates leads and members, not just traffic. Got a website, HubSpot, or lead generation problem you can't quite name yet? Book a free 30-minute call. No pitch, no upsell. Just an honest look at what's not working and whether we're the right fit to fix it.