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Eileen McCarthy Location
New York, NY, US
Eileen McCarthy Work
Research and Insights Director, AARP Media Advertising Network @ (March 2023 - Present)
Associate Director, Insights @ AARP Media Sales (November 2016 - April 2023)
Executive Director Brand Insights, Cooking Light, Health and MyRecipes @ (September 2011 - August 2016)
Executive Director Marketing and Strategic Planning, Bon Appetit @ (September 2002 - July 2011)
Marketing Director, Inc. and Fast Company @ (January 1999 - August 2002)
Marketing Research Director, Inc. @ Inc. Magazine (October 1994 - January 1999)
Associate Research Director @ (July 1989 - October 1994)
Research Manager, Business Week @ McGraw-Hill (January 1983 - January 1989)
Eileen McCarthy Education
Pace University - Lubin School of Business
Bachelor of Business Administration (BBA) (Marketing)
Eileen McCarthy Skills
Advertising
Analytics
Brand positioning
Brand Storytelling
Business Development
Competitive Analysis
Consumer Insight
Data Analysis
Digital Marketing
Digital Media
Management
Market Research
Marketing Strategy
Marketing
Media Research
Presentation writing
Primary Research
Print Media
Social media
Strategic Planning
Strategy
Omniture
comScore
Nielsen
Facebook Insights
ROI Research
PowerPoint
Microsoft Excel
Customer Service
Publishing
Business Analysis
Eileen McCarthy Summary
Eileen McCarthy, based in New York, NY, US, is currently a Research and Insights Director, AARP Media Advertising Network at AARP. Eileen McCarthy brings experience from previous roles at AARP Media Sales, Time Inc., Condé Nast and Gruner+Jahr. Eileen McCarthy holds a Bachelor of Business Administration (BBA) in Marketing @ Pace University - Lubin School of Business. With a robust skill set that includes Advertising, Analytics, Brand positioning, Brand Storytelling, Business Development and more. Eileen McCarthy has 2 emails and 2 mobile phone numbers on RocketReach.
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