Edward Lu Email
Chief Marketing Officer @ Castrol
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Edward Lu Location
- Shanghai, China
Edward Lu Work
- Chief Marketing Officer @ (October 2023 - Present)
- Director Of Operations @ (February 2019 - October 2023)
- Transformation and Integration Director @ (August 2015 - September 2023)
- National Key Account Manager @ (August 2014 - July 2015)
- Strategic Implementation Manager @ (September 2011 - August 2014)
- Strategic Marketing Manager @ (April 2009 - September 2011)
- Product Manager @ (August 2006 - April 2009)
- Financial Analyst @ (February 2005 - July 2006)
- Sales Manager @ (July 1997 - March 2001)
- Marketing Manager @ (February 1995 - May 1997)
Edward Lu Education
- Schulich School of Business - York University
MBA (Finance & Marketing)
2002-2004 - Shanghai University
B.Sc. (Mechanical Engineering)
1990-1994
Edward Lu Skills
- B2B
- Brand Management
- Business Development
- Business Planning
- Business Strategy
- Business Transformation
- Change Management
- Competitive Analysis
- Cross-functional Team Leadership
- Digital Strategy
- E-Commerce
- Finance
- Go-to-market Strategy
- Leadership
- Management
- Market Analysis
- Market Research
- Marketing
- Marketing Management
- Marketing Research
- Marketing Strategy
- New Business Development
- Pricing Strategy
- Product Development
- Product Management
- Product Marketing
- Project Management
- Sales
- Sales Management
- Strategic Marketing Management
- Strategic Planning
- Strategy
- Account Management
- Cross Functional Team Leadership
- Go To Market Strategy
- Customer Service
- Financial Analysis
Edward Lu Summary
- Edward Lu, based in Shanghai, China, is currently a Chief Marketing Officer at Castrol. Edward Lu brings experience from previous roles at BP. Edward Lu holds a 2002 - 2004 MBA in Finance & Marketing @ Schulich School of Business - York University. With a robust skill set that includes B2B, Brand Management, Business Development, Business Planning, Business Strategy and more. Edward Lu has 2 emails on RocketReach.
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Robin Dargue
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Fabiana Neves Guiradelo
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