2015 -
2023 Transformation and Integration Director @
2014 -
2015 National Key Account Manager @
2011 -
2014 Strategic Implementation Manager @
2009 -
2011 Strategic Marketing Manager @
2006 -
2009 Product Manager @
2005 -
2006 Financial Analyst @
1997 -
2001 Sales Manager @
1995 -
1997 Marketing Manager @
Edward Lu Education
York University - Schulich School of Business
MBA (Finance & Marketing)
2002
-
2004
上海大学
B.Sc. (Mechanical Engineering)
1990
-
1994
Edward Lu Skills
Business Strategy
Strategic Planning
Market Research
Project Management
Product Management
Sales Management
Pricing Strategy
Product Marketing
Strategy
Product Development
Marketing Strategy
Cross-functional Team Leadership
Market Analysis
Business Planning
B2B
Competitive Analysis
Business Development
Marketing Management
Brand Management
Marketing Research
Marketing
Management
Leadership
New Business Development
Finance
Change Management
Sales
Go-to-market Strategy
Account Management
Cross Functional Team Leadership
Go To Market Strategy
Customer Service
Financial Analysis
Business Transformation
Edward Lu Summary
Edward Lu, based in Shanghai, China, is currently a Chief Marketing Officer at Castrol. Edward Lu brings experience from previous roles at BP. Edward Lu holds a 2002 - 2004 MBA in Finance & Marketing @ York University - Schulich School of Business. With a robust skill set that includes Business Strategy, Strategic Planning, Market Research, Project Management, Product Management and more. Edward Lu has 2 emails on RocketReach.
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