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Welcome to Intelligent Luxury! We are the Future Of Luxury Online Shopping & Editorial. A comprehensive, technology-powered approach to servicing the luxury goods shopper. Our goal is to deliver the most personalized experience for shoppers across all platforms. Editorialist YX fuses personal styling, content, and shopping in one seamless digital experience driven by proprietary technology, e-commerce tools and luxury fashion content. We are reinventing the way brands and retailers reach UHNW consumers. We connect affluent shoppers with best-in-class stylists and editors and connect brands with the most powerful consumer, all while delivering a personalized white glove experience. EYX drives greater efficiency and effectiveness, resulting in sales uplift. STYLING: EYX's Invite-Only Private Client Membership service is our flagship offering for the true luxury goods consumer. We combine high-end styling with personalized technology to seamlessly integrate our clients' wardrobes with their lifestyle. Our stylists work with clients one-on-one to edit, inventory, and digitize their wardrobe, shape and build their collection, and create outfits for every occasion. CONTENT: We leverage our leading editorial authority, expert styling and curation to create elevated storytelling with a luxury aesthetic and unique POV - all designed to drive shopping. SOCIAL: Our social platform provide an elevated aesthetic designed to bring the epitome of luxury to life across all facets within every post. We spotlight the most sought-after products and include a call-to-action across every post. TECHNOLOGY: The App delivers a personalized shopping feed experience exclusively for each client. Our machine learning utilizes proprietary data to ensure personalized recommendations, outfit creations and shopping feeds. We guarantee stylists make the right decisions and recommend the smartest items to our clients. Learn more & Enroll: https://editorialistyx.com/experience-yx/

Editorialist Questions

The Editorialist annual revenue was $7.6 million in 2026.

Rafael Ortiz is the Co-Founder and CEO of Editorialist.

162 people are employed at Editorialist.

Editorialist is based in Santa Cruz, California.

The NAICS codes for Editorialist are [458, 4481, 45, 448, 44].

The SIC codes for Editorialist are [56, 562].

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