Ecommerce & Co Information

Ecommerce & Co is Fadi Shuman’s practice for founders and the teams behind big brands. Mentoring for founders. Regular sessions with someone who has built, scaled and sold businesses, and still runs his own consumer brands today. Bring what’s on your mind and we work through it together: offers, pricing, channels, marketplaces, people, funding. Talks and training for organisations. Sessions on ecommerce and AI, built around your team, from one-hour webinars to leadership workshops. Current focus: agentic commerce, and how AI assistants are changing the way customers research, compare and buy. Fadi founded Pod1, which became BORN, and was Global Chief Digital Officer at Geometry, WPP. He has worked in digital and ecommerce since 2001, with brands including TAG Heuer, Richemont, Red Bull, Net-a-Porter and Pearson. Field Notes, the journal and booking: www.ecommerceand.co