PulsePoint, a division of Internet Brands, is an award-winning, leading technology company that uses real-world data in real-time to optimize campaign performance and revolutionize health decision-making. Leveraging proprietary datasets and methodology, PulsePoint targets healthcare professionals and consumer populations with an unprecedented level of accuracy—delivering unparalleled results to the clients we serve. For more information, visit www.pulsepoint.com.
Affectiva is now a Smart Eye company. In June 2021 Smart Eye acquired Affectiva. We are merging the two companies to form a global AI powerhouse.
Affectiva is on a mission to humanize technology. An MIT Media Lab spin-off, Affectiva created and defined the Emotion AI and Human Perception AI categories. Built on deep learning, computer vision, speech science and massive amounts of real-world data, Affectiva’s technology can detect nuanced human emotions, complex cognitive states, activities, interactions and objects people use. In automotive, Affectiva’s Interior Sensing AI is enabling leading car manufacturers, fleet managers and ridesharing companies to build next-generation mobility that understands the state of the driver, the cabin and the occupants in it. Affectiva’s technology is also used by 28 percent of the Fortune Global 500 companies to test consumer engagement with ads, videos and TV programming.
For more information, visit www.affectiva.com.
Marketing strategies without emotion will not work. Emotion stimulates the mind 3000 times faster than rational thought. It's an emotional world we live in. Many people say we live in a rational world but nothing could be further from the truth. Emotions drive our behaviour; the world is driven by emotions.
Emo Insights is a company specialized in researching emotions, experiences and perceptions.