Founded by Elwood Richard in 1968, NOW has grown from a small, family operation, to a highly respected manufacturer of natural health products. Today, NOW manufactures and distributes over 1,500 dietary supplements, natural foods, sports nutrition, and personal care products. NOW’s state of the art manufacturing facility has been GMP certified since 2000, and its quality testing labs are among the best in the industry. The company has over 1500 employees and its products are sold in more than 60 countries. The company remains family owned and committed to its original mission: to provide value in products and services that empower people to lead healthier lives.
At Traditional Medicinals we've been serving plants, people, and the planet since 1974. We are an independent botanical herbal wellness company that embraces sustainability, ingredient purity, and social and environmental activism. A Certified B Corporation and California Certified Green Business, we’re the leading seller of wellness tea in the US.
Our roots go back to a third generation herbalist named Rosemary Gladstar, who was raised close to the earth in the farmlands of Northern California. In the late 1960s, while living in the coastal redwood forest, she met community activist and environmentalist Drake Sadler. The young couple was part of a movement of back-to-the-land baby boomers seeking an alternative lifestyle, including natural foods and herbal remedies. Together, they shared a vision for the rebirth of herbalism in North America, and co-founded Traditional Medicinals, pioneering the herbal medicinal tea category.
Over the years we have grown to become the fourth-largest bagged tea company in the US. Today, we are proud to be the number one medicinal, organic, and Fair Trade herbal products company in the US. We offer over 57 varieties of medicinal herbal teas and products, each lovingly created by herbalists and rigorously tested for quality by botanical experts. Find our products distributed nationally across 70,000 retail outlets in North America in all channels, from drug, health and natural food stores to major grocery chains, mass market retailers, and online retailers.
Nature’s Way® is one of the most recognized and trusted manufacturers of dietary supplements and vitamins. A pioneer in herbal supplements, the Nature’s Way brand is known for its expansive offerings of whole herbs, standardized extracts, vitamins & minerals, and homeopathic remedies. Beyond herbal supplements, Nature’s Way manufactures trusted brands such as Alive! ® multi-vitamins, Fortify probiotics, Umcka® Cold Care, and Sambucus. Our brands are sold through retail partners in the grocery, drug, mass, health food store, eCommerce and other channels, and we are proud to be growing rapidly.
Employees at Nature’s Way have a passion for building trustworthy brands that help improve the health and wellness of others. This is our mission and it forms the basis of everything we do. Whether developing science-based formulas, utilizing top-quality ingredients, or diligently adhering to Good Manufacturing Practices (GMP), Nature’s Way is known for its unwavering commitment to quality and efficacy. That’s why consumers know that if it’s Nature’s Way, they can “Trust the Leaf®.”
Green Bay, Wisconsin, US
Private
$147.8M Revenue
http://www.naturesway.com
254 Employees
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