Senior Director Product Marketing @ (April 2019 - December 2020)
Head of Marketing, Benefits Delivery and Administration @ (October 2016 - April 2019)
Director of Product Marketing @ (March 2015 - October 2016)
Marketing Director @ (February 2014 - March 2015)
Brand Integration Lead, B2B @ (March 2013 - February 2014)
Head of Marketing, Public and Labor Segment @ (June 2011 - March 2013)
Global Marketing Director @ (May 2006 - June 2011)
Account Manager, Creative Solutions @ (May 2005 - May 2006)
Marketing Account Manager @ (November 2003 - May 2005)
Business Consultant and Graduate Assistant @ (May 2002 - September 2003)
Product Marketing Manager @ Agere Systems (Lucent) (October 2000 - August 2001)
Donata Sheaffer Education
Northwestern University - Kellogg School of Management
Executive Education (Consumer Marketing)
2014-2014
Wilkes University
MBA (Marketing concentration)
2002-2003
Penn State University
B.S. (Marketing)
1995-1999
Donata Sheaffer Skills
Asana
B2B
Brand Awareness
Brand Strategy
Branding & Identity
Business Development
Business-to-Business (B2B)
CRM
CRM Databases
Conflict Resolution
Content Marketing
Content Strategy
Creative Direction
Creativity and Innovation
Cross-functional Team Leadership
Customer Acquisition
Customer Relationship Management (CRM)
Customer Segmentation Strategy
Data-driven Marketing
Demand Generation
Digital Marketing
Direct Marketing
Email Marketing
Emotional Intelligence
Enablement
Executive Leadership
Go-to-Market Strategy
Integrated Marketing
International Marketing
Lead Generation
Leadership
Management
Market Planning
Marketing
Marketing Communications
Marketing Operations
Marketing Plan Creation
Marketing Strategy
Microsoft Office
Multi-Channel Marketing
Negotiation
Online Marketplace
Product Development
Product Marketing
Relationship Marketing
Sales Enablement
Segmentation
Social Media Marketing
Software as a Service (SaaS)
Start-ups
Storytelling
Strategic Partnerships
Strategic Planning
Strategic Thinking
Strategy
Team Building
Voice of the Customer
Donata Sheaffer Summary
Donata Sheaffer, based in Naples, FL, US, is currently a Vice President Marketing at Ringmaster Technologies, Inc.. Donata Sheaffer brings experience from previous roles at bswift, TenCode Benefits, Hinge Health and Businessolver. Donata Sheaffer holds a 2014 - 2014 Executive Education in Consumer Marketing @ Northwestern University - Kellogg School of Management. With a robust skill set that includes Asana, B2B, Brand Awareness, Brand Strategy, Branding & Identity and more. Donata Sheaffer has 2 emails and 1 mobile phone numbers on RocketReach.
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