dna13 Information

dna13 was acquired in April 2010 and now operates as a wholly owned subsidiary of CNW Group under the name MediaVantage. MediaVantage is a secure web application that delivers real-time media monitoring and provides the tools and intelligence you need to paint a complete picture of your PR success. The powerful MediaVantage search engine pulls traditional media coverage and social media mentions relevant to your work into a single database, so you can extract valuable information about your coverage with speed and ease. With MediaVantage, public relations and marketing communications professionals can get the insight they need to monitor their company's reputation, align their corporate teams and messaging, and measure the results of their communication efforts. MediaVantage services include: * Media Monitoring * Communications Management * Reporting