Diva Professionals Competitors

Joico, a fast-growing company in the Professional Beauty industry, is a division of Henkel. Our Mission: We eat, sleep and breathe beauty! We develop innovative, top performing products. We design artistic imagery that inspires creativity. We surround ourselves with the most gifted artists and educators in the industry. We are 100% committed to the advancement of the global salon community. Why? Because beauty isn’t our job—it’s our passion!

We are a purely professional brand dedicated to understanding and serving today’s stylists. Our passion is developing best-in-class innovations, delivering superior and reliable results. Kenra Professional strives to elevate the stylists’ artistry and craft. Three unique brands, Kenra, Kenra Platinum, and Kenra Color, are each driven by the daily needs of stylists. A complete range of high-performance products combined with straightforward and accessible education gives stylists the confidence to address every client’s need.

Redken-inspired hair styles & products such as shampoos and conditioners. Redken professional salons offering hair styles, cuts and hair color for men & women.