digitalworks.ai Information

A boutique firm specializing in audience data-centric digital transformation strategies, technologies and how-to for business-to-consumer, business-to-business, and media companies. Digital transformation is the profound change of business culture and organization to fully leverage the right mix of digital and data technologies and related processes, to accelerate the impact across their customers and their business by putting their customers and audiences at the center of their strategy, keeping present and future shifts in mind. Many media companies are looking to implement their digital transformation, including new revenue streams such as digital subscriptions and paywalls, experience management, how to become audience and data-centric, how to break this complex problem into manageable deliverables, and how to do related operations. Realizing a complete and successful digital transformation is complex and requires strategy, core technologies and the right processes in place. Our digital transformation blueprint for Media companies helps answer many critical questions and ensures completeness and success. Our approach starts with a complete readiness assessment, working closely with your team, of your business and technologies. This is followed by recommendations, and a how-to from technology and vendor selection, design and implementation, data-intelligence, go-to-market and operational processes. For more information please visit our website at www.digitalworks.ai.