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Digital Matters helps media, advertising, SaaS and commerce businesses redesign commercial and operating models for an AI-enabled world while keeping human judgement, customer understanding and accountable leadership at the centre. Our focus is how commercial work gets done. We help leadership teams connect growth priorities with clear responsibilities, useful data, effective systems and ways of working that people can adopt. Areas of focus include commercial strategy, go-to-market execution, revenue operations, operating-model redesign and the practical application of AI and automation. The consultancy draws on its founder’s experience leading commercial teams, client portfolios and business operations across media, advertising technology, publishing and retail media. That experience informs an approach grounded in customer value, commercial judgement and the realities of implementing change.

Employees 1 (1 on RocketReach)
Founded 2021
Industry Business Consulting and Services

digitalMatters Questions

David Wightman is the Founder and Director of digitalMatters.

1 people are employed at digitalMatters.

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G2 Leader Summer 2026 G2 Best Est ROI Mid-Market Summer 2026 G2 Easiest Admin Mid-Market Summer 2026 G2 Most Implementable Summer 2026 G2 Best Results Mid-Market Summer 2026 G2 Lead Capture Mid-Market Summer 2026 Inc Fastest Growing Private Companies 2026 Inc Best Workplace 2026
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