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We’re all about math and all about making math teaching and learning more concrete, more active, and more effective. We’re the source that thousands of educators trust for manipulatives and supplemental curriculum resources that make math easier to teach and way more fun to learn! Many of our flagship products, like Unifix® Cubes and Didax Math kits, have helped learners master essential number and computational concepts. And as our product lineup grows, we’re adding ingenious hands-on and digital manipulatives to help students master basic through advanced math operations, facts, and critical thinking skills. Our solutions are educator-developed, classroom-tested, and always trusted for efficacy, durability, and authentic learning value. For more than 45 years, we’ve created products and resources that build math success and confidence. Our name, Didax, came from the Greek word didaktikos, meaning ability to teach. And that’s exactly what we do…we create the products that give teachers the ability to teach math successfully to every learner.

Didax Questions

The Didax annual revenue was $9.6 million in 2026.

Tiffany Alewel is the Vice President of Sales of Didax.

21 people are employed at Didax.

Didax is based in Rowley, Massachusetts.

The NAICS codes for Didax are [42349, 4234, 423, 42, 423490].

The SIC codes for Didax are [504, 50].

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