Diatonic Digital Information

Diatonic Digital is a specialist digital marketing consultancy founded by P Barney Barnes, an experienced music industry marketer with a proven track record in e-commerce, social media, email marketing and paid online advertising. With time-honed expertise on Meta platforms, we design and deliver strategic campaigns that drive fan engagement and boost conversions across Instagram, Facebook, YouTube, TikTok, and beyond. From running paid campaigns on UK number-one albums to producing standout content for iconic artists, Barney’s work spans iconic names including Robbie Williams, Bring Me The Horizon, Noel Gallagher, Bananarama, The Libertines, The Reytons, and many more. Diatonic Digital offers a full suite of services — including paid media strategy, social media consultancy, video editing, copywriting, community management, graphic design, and website design — built on two decades of hands-on experience and a lifelong passion for music.