1994 -2000 President, Product Management and Marketing, Ameritech and SBC @
1984 -1993 Director and General Manager @ PepsiCo
now Chief Executive Officer, WeServeHomes @
now President, Product Management and Marketing, Ameritech and SBC @
now Director and General Manager @ PepsiCo
Diane Primo Education
Harvard Business School
Master of Business Administration (MBA) (Strategy and Marketing)
1982-1984
Smith College
Bachelor of Arts (BA) (Philosophy)
Diane Primo Skills
Integrated Marketing
Social Media Marketing
Product Management
Start-ups
E-commerce
Product Marketing
Content Strategy
Content Marketing
Strategic Brand Positioning
Brand Management
B2B Marketing Strategy
B2B
Marketing
Marketing Strategy
Cross-functional Team Leadership
Marketing Communications
Social Media
Strategic Partnerships
Public Relations
Go-to-market Strategy
E Commerce
Startups
Go to Market Strategy
Leadership
Customer Acquisition
Marketing Management
Mobile Marketing
Sales
Lead Generation
Corporate Branding
Competitive Analysis
Web Analytics
Market Research
Brand Development
Digital Marketing
Market Planning
Digital Strategy
PPC
Strategy
Online Marketing
Direct Marketing
Marketing Research
Email Marketing
Relationship Marketing
Start Ups
Interactive Marketing
Multi Channel Marketing
Analytics
Positioning
Brand Architecture
Philanthropy
Customer Insight
Segmentation
Cross Functional Team Leadership
Digital Media
B2b Marketing
SEM
Research
Diane Primo Summary
Diane Primo, based in Chicago, IL, US, is currently a Chairman and CEO at Purpose Brand. Diane Primo brings experience from previous roles at CDW Corporation, ServiceMaster and AT&T. Diane Primo holds a 1982 - 1984 Master of Business Administration (MBA) in Strategy and Marketing @ Harvard Business School. With a robust skill set that includes Integrated Marketing, Social Media Marketing, Product Management, Start-ups, E-commerce and more. Diane Primo has 5 emails and 2 mobile phone numbers on RocketReach.
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