Demand Intelligence Information

Second Voice helps B2B sales teams cut busy work, make practical use of AI and build the skills to sell well. We work with sales leaders, founders and enablement teams whose people are busy, but too much effort goes into research, admin and tool switching. AI use is inconsistent. Training is delivered, yet old habits return once the working day takes over. Our work connects two things: more time to sell and better use of that time. Your sellers lead the conversation. AI supports the work that happens around it. AI & WORKFLOW ENABLEMENT We review how work gets done, where time is lost and which tools still earn their place. Then we improve research, preparation, CRM updates and access to company knowledge, using technology your team is approved to use. You get practical workflows, clearer processes and shared knowledge your people can use every day. SALES CAPABILITY & COACHING We review real buyer conversations, agree what good looks like and identify the skills that need attention. We turn what works into playbooks, targeted training, practice and manager coaching. You get a capability baseline, useful sales guidance and a way to check whether learning is showing up in conversations. We start with a friction audit or focused review. Together, we choose a manageable priority, agree the scope and establish a baseline. Implementation and ongoing support follow where they are needed. Progress is reviewed against time, adoption, quality and behaviour. Your managers bring context and decide what to act on. Second Voice is led by Ben Bennett, with 24 years across sales, sales leadership and enablement. We use Eriqa, his conversation intelligence platform, where it helps. It is optional in every engagement. Less admin. Stronger conversations. More time to sell. Find your sales bottleneck with our free sales and AI assessment, or explore what your team's time could be worth with the capacity calculator. Visit secondvoice.co.uk or message us to discuss your team.