Debra Walmsley Email & Phone Number
Head of Insight and Effectiveness @ The AA
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Debra Walmsley Location
- Maidenhead, GB
Debra Walmsley Work
- Head of Insight and Effectiveness @ (November 2025 - Present)
- Customer Insight Consultant @ Debra Walmsley Consulting Limited (April 2023 - November 2025)
- Head of Customer Strategy and Insight (Interim) @ (March 2022 - March 2023)
- Customer Insights Consultant @ (January 2021 - February 2022)
- Head of Customer Research and Insight @ (June 2017 - November 2020)
- Head of Customer Research and Insight @ (May 2012 - May 2017)
- Customer Insight and Strategy Manager @ Homebase (January 2012 - April 2012)
- Board Director @ Leapfrog Research and Planning (February 2007 - July 2011)
- Marketing Controller @ Safeway Stores PLC (January 1996 - January 2002)
- Research and Planning Manager @ (January 1991 - January 1996)
Debra Walmsley Education
- University of York
Bsc (Psychology)
1983-1986
Debra Walmsley Skills
- Customer Insight
- Segmentation
- Advertising Research
- Marketing Research
- Retail
- Consumer Behaviour
- Strategy
- Brand Development
- Focus Groups
- Product Development
- Quantitative Research
- Marketing
- New Business Development
- Consumer Insight
- Management
- Market Research
- Marketing Strategy
- Integrated Marketing
- Marketing Communications
- FMCG
- Qualitative Research
- CRM
- Change Management
- E-commerce
- Corporate Publishing
- Content Marketing
- Owned Media
- Business Development
- Customer Service
- E Commerce
- Customer Experience
- Project Management
- Business Strategy
Debra Walmsley Summary
- Debra Walmsley, based in Maidenhead, GB, is currently a Head of Insight and Effectiveness at The AA. Debra Walmsley brings experience from previous roles at Debra Walmsley Consulting Limited, Halfords, Saga plc. and British Gas. Debra Walmsley holds a 1983 - 1986 Bsc in Psychology @ University of York. With a robust skill set that includes Customer Insight, Segmentation, Advertising Research, Marketing Research, Retail and more. Debra Walmsley has 2 emails on RocketReach.
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