Debby Group is one of Israel’s leading public relations, marketing communications, and digital strategy agencies. The firm was founded in 2004 by Moshe Debby, who served for over a decade as Chief Communications Officer in various government ministries. In 2012, Debby joined forces with advertising specialist Ron Shelly to establish Debby & Ron, a digital advertising and content marketing agency specializing in advanced new media platforms. By combining the two main pillars of the communications world, the group offers an innovative approach to public relations and integrated communications. Today, it serves more than 100 clients and employs over 45 professional consultants with extensive expertise and a deep understanding of the local ecosystem across a wide range of industries and sectors. Edelman’s Official Representative in Israel In April 2015, the group signed an affiliation agreement with Edelman, one of the world’s leading communications marketing firms, becoming its exclusive representative in Israel. Debby Group operates a dedicated Technology & Cybersecurity Practice, serving leading global technology companies as well as a focused portfolio of cybersecurity firms. The team provides strategic communications, media relations, thought leadership, and positioning services tailored to the technology and cybersecurity ecosystem.
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The Debby Group annual revenue was $8 million in 2026.
Yaara Groisman is the VP, Head of International Practice of Debby Group.
38 people are employed at Debby Group.
Debby Group is based in Tel Aviv, Tel Aviv.
The NAICS codes for Debby Group are [541820, 54182, 5418, 54, 541].
The SIC codes for Debby Group are [874, 87].