David Cross Email
Chief Executive Officer @ Covertrue Group
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David Cross Location
- Sydney, NSW, AU
David Cross Work
- NSW Chapter Committee Member @ (March 2025 - Present)
- Chief Executive Officer @ (July 2020 - Present)
- Chief Executive Officer @ (July 2020 - Present)
- Country Manager @ (June 2017 - December 2019)
- General Manager - Australia and New Zealand @ (July 2010 - June 2017)
- Global Brand Strategy Director @ (July 2010 - June 2017)
- Marketing Director Asia Pacific @ (September 2008 - June 2010)
- Strategy and Innovation Consultant @ (December 2007 - November 2008)
- Head of Marketing - Confectionery @ (February 2005 - October 2007)
- Head of Marketing - Peters Ice Cream @ (November 2003 - February 2005)
- Marketing Director @ (January 2002 - January 2003)
- Marketing and Business Development Roles @
David Cross Education
- UNSW
Commerce (Marketing)
1983-1986 - Knox Grammar School
High School
1975-1982
David Cross Skills
- Shopper Marketing
- Entrepreneurship
- FMCG
- Corporate Branding
- Marketing Strategy
- Customer Insight
- Marketing Management
- Key Account Management
- Trade Marketing
- Product Development
- Integrated Marketing
- Strategy
- Brand Equity
- Brand Management
- Marketing
- New Business Opportunities
- Business Development
- Brand Development
- Product Marketing
- Segmentation
- Competitive Analysis
- Market Planning
- B2B
- Key Account Development
- Marketing Research
- Market Research
- Market Analysis
- Direct Marketing
- Brand Architecture
- Product Launch
- Business Strategy
- Fast Moving Consumer Goods Fmcg
- Business To Business B2B
- Fast Moving Consumer Goods
- Business to Business
David Cross Summary
- David Cross, based in Sydney, NSW, AU, is currently a Chief Executive Officer at Covertrue Group. David Cross brings experience from previous roles at Australasian Fleet Management Association (AfMA), Liberty Signs Australia, Solaris Paper Australia Pty Ltd and Double A International. David Cross holds a 1983 - 1986 Commerce in Marketing @ UNSW. With a robust skill set that includes Shopper Marketing, Entrepreneurship, FMCG, Corporate Branding, Marketing Strategy and more. David Cross has 2 emails on RocketReach.
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David Cross
Chief Executive Officer
Sydney, NSW, AU
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