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DataPoints gives financial professionals the tools to uncover money mindset. With a library of behavioral assessments, firms worldwide are able to uncover the money-related personality, beliefs, attitudes, and more of prospects and clients. Our discovery tools are based on the research from The Millionaire Next Door.

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The DataPoints annual revenue was $1 million in 2026.

Sarah Fallaw is the President of DataPoints.

3 people are employed at DataPoints.

DataPoints is based in Marietta, Georgia.

The NAICS codes for DataPoints are [5112, 513, 51, 511].

The SIC codes for DataPoints are [73, 737].

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