datafuelX Information

datafuelX is the intelligence platform for premium video. DFX helps media owners, publishers and buyers plan smarter, maximize value and transact more efficiently across linear and streaming advertising. Its shared intelligence platform connects inventory Intelligence, audience Intelligence and marketplace capabilities to improve planning and forecasting, optimize cross-platform audiences, maximize yield and enable more efficient buying and selling across premium video. Today, the DFX platform is leveraged by major publishers and networks, transacting over $325 million in data-driven TV campaigns. Learn more at datafuelx.com.