Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one.
Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world.
Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind.
You'll also hear us say that at Amazon, it's always "Day 1." What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.
For over 70 years, Winmau has been obsessed with excellence in darts through unrivalled innovation.
We are proud to be serving millions of players and numerous global federations to further the development of the sport. All our Championship dartboards comply to World Darts Federation specifications.
Global Company
Winmau is a truly global company and we export to over 70 countries worldwide. Winmau has been established for over 70 years and we are one of the most pro-active darts companies in terms of product innovation and marketing.
We are the World's largest manufacturer of Premium bristle dartboards and military grade tungsten darts. Hand-crafted quality, distinctive design, superb performance, and all from our very own purpose-built factory.
Brand of Choice
Winmau is the brand of choice of leading darts organisations worldwide including the UK, South Africa, Belgium, Australia, Switzerland, Norway, Italy, Turkey and the Philippines. Winmau invests heavily in promoting the game from grass roots to the professional level.
We sponsor World Champions Michael van Gerwen, Dennis Priestley, Andy Fordham, Mark Webster, Steve Beaton, Scott Waites, Scott Mitchell and Trina Gulliver as well as PDC stars such as Joe Cullen, Simon Whitlock, Daryl Gurney, Mervyn King and many international players.
What’s the edge? It’s the sweet spot—when everything clicks.
Instinct, practice, and the right gear come together to own the game.
It’s in the unmistakable feel of a Shot Dart barrel in hand, and the confidence in Darts designed for the moment—the pressure shot, the big finish, the throw that counts. Find your Edge with Shot.
We’ve been obsessed with making exceptional darts loved by players since 1970. And today every high end tungsten barrel is still 100% designed, prototyped and made right here in the Shot Darts factory in Katikati, New Zealand.
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