Daniela Castro's Location
São Paulo, SP, BR
Daniela Castro's Work
- Heineken Brasil Insights and Innovation Director @ Brasil Kirin
- Director @ Expert Consultoria - Insights & Mkt Intelligence
- Consumer Strategy and Insights Director @ PepsiCo
- Market Intelligence Manager @ Claro Brasil
- Market Intelligence Manager @ SC Johnson
- Marketing Services Manager @ SC Johnson
- Research Manager @ The Coca-Cola Company
Daniela Castro's Education
- ESPM Escola Superior de Propaganda e Marketing
MBA (Consumer Centric Marketing)
2018 - 2019 - Coppead UFRJ
Post Graduated (marketing)
2003 - 2003 - Pontifícia Universidade Católica do Rio de Janeiro
Graduation (Business)
1990 - 1994
Daniela Castro's Skills
- Consumer Insights
- Segmentation
- Marketing Research
- FMCG
- Customer Insight
- Shopper Marketing
- Nielsen
- Trade Marketing
- Consumer Products
- Consumer Behaviour
Daniela Castro's Summary
Daniela Castro, based in São Paulo, SP, BR, is currently a Heineken Brasil Insights and Innovation Director at Heineken Brasil, bringing experience from previous roles at Expert Consultoria - Insights & Mkt Intelligence, PepsiCo, Claro and SC Johnson. Daniela Castro holds a 2018 - 2019 MBA in Consumer Centric Marketing @ ESPM Escola Superior de Propaganda e Marketing. With a robust skill set that includes Consumer Insights, Segmentation, Marketing Research, FMCG, Customer Insight and more, Daniela Castro contributes valuable insights to the industry. Daniela Castro has 4 emails on RocketReach.
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