Dangerfield Competitors

Emerging in 2006 as a womenswear brand created for a mother and daughter to shop together, Forever New has expanded at a rapid rate to trade globally in 300 stores across 10 countries around the globe. This unique brand proposition forms the core of our business, we design fashion that can be worn across multiple age groups, always adding our own perspective on trends to create something uniquely Forever New. We are dedicated to ‘making it her moment’ with fashion that makes her feel beautiful and confident, no matter what she’s doing; celebrating a milestone, graduation ceremony, first date, job interview, travelling, or just heading into the office, Forever New makes every moment special. Our teams in head office, our retail stores, and our distribution centre combine to make Forever New what it is today. We know that our success is not only built on our sophisticated product offering and dynamic business model but, on the energy, talent, and passion of our dedicated team who work collaboratively to achieve excellence in everything they do.

KOOKAÏ is an Australian owned women’s fashion label. The brand is defined by an essence of femininity, confidence, allure and independent style. The KOOKAÏ Australia collection is designed exclusively out of our Melbourne Head Office through our creative, symbiotic process – whereby we are ever inspired by the KOOKAÏ woman and, in turn, create pieces through which to continually inspire her. The KOOKAÏ Australia and New Zealand story began in 1992 when the founders, Robert Cromb and Danielle Vagner, had a vision to introduce the Parisian label into the lives, and wardrobes, of the Australian woman. The concept was simple: fashionable, high quality pieces at accessible prices. Today, despite over two decades of evolution, KOOKAÏ Australia remains true to its origins in providing a collection infused with Parisian chic, and continuing to provide an opportunity for women to embrace their individuality and the power of expression through their wardrobe. The KOOKAÏ collection is produced out of our own manufacturing facilities in Fiji and Sri Lanka, as part of KOOKAÏ’s overall pursuit of an ethical and meaningful existence. Through our boutiques across Australia and New Zealand, KOOKAI offers a unique shopping experience through which the KOOKAÏ woman can transcend fashion’s boundaries – defying the trends and creating her own.

Our story begins in 2000 in a small shop front in Armadale, Victoria, where the founder of seed was inspired by the need for a one of a kind and compelling shopping experience that made children and their parents feel connected through great design. 18 years later, Seed is one of the most widely recognised Australian retailers of modern fashion and accessories. With apparel, jewellery and footwear added to the treasury of product, Seed remains a bastion of style and substance that effortlessly withstands the test of time. Monthly collections are comprised of high quality and beautifully designed product for newborns to children aged 10, a teen collection for girls aged 8-16 years and for women of every age. We pride ourselves in creating stores worthy of discussion. An aesthetic you aspire to, but that also inspires. Seed Heritage has ventured from its Australian roots towards Asia & New Zealand where there are currently 13 Seed Heritage stores with growing plans for expansion. Today the business includes over 280 retail stores globally and an online store of unimaginable experience. Feel at home, take the time and journey through our Seed Heritage. If you wish to be part of the journey go to www.seedheritage.com/careers to apply for a role with us.