DACTYL MEDIA Information

Whether it’s eCommerce or lead-gen, we drive sales-qualified opportunities, not just clicks and impressions. We obsess over paid marketing KPIs that truly impact your bottom line. We take the time to genuinely understand the unique nature of your business and market and deploy the tools required to achieve the real results you need to compete. Our Focus: Paid Search Advertising, Social Media Advertising, Marketing Analytics, Google Shopping, Retargeting. We make it easy for your customers to get from discovery to checkout. We utilize the newest and most-effective ad formats that give your shoppers a smooth and immersive experience. Constant ongoing A/B testing ensures that your ads and landing pages continually improve. We perform ongoing AI-powered creative analysis to understand how specific creatives are doing over time to ride waves of success and avoid ad fatigue. Margin Optimizations: We understand that every dollar of revenue generated is not created equal when it comes to your actual internal margins. With thoughtful data analysis we develop a strategy that focuses on improving ROI and scaling your highest margin opportunities.