Cycle Gets Competitors

Peloton is at the forefront of connected fitness, with a powerful and thriving community with Members across the US, UK, Canada, Germany, and Australia. Peloton brings together the best equipment, software, content, and instructors to make fitness accessible, effective, and convenient for everyone, while fostering the social connections that keep our Members motivated and moving towards their goals. Through its immersive fitness ecosystem, Peloton is transforming the way people work out with a vast library of live and on-demand studio classes available to take wherever and however our Members choose to move—through Peloton Bike, Bike+, Tread, Row, Guide, and App, and on any iOS and Android device and select smart TVs. Style-forward and body-inclusive, Peloton Apparel is designed to move with you towards all your goals. And with Peloton Corporate Wellness or Peloton Commercial, organizations and enterprises can also access the Peloton platform—bringing the power of interactive fitness to their teams and customers. Innovation-driven and entertainment-led, Peloton is so much more than an exercise brand. It is a global leader at the intersection of fitness, technology, and media.

Founded in 2004, CycleBar is the world's largest indoor cycling brand by number of studios and offers a variety of low-impact, high-intensity indoor cycling workouts, which are inclusive of all fitness levels. CycleBar offers an immersive, rhythm-based experience in state-of-the-art “CycleTheaters,” led by specially trained instructors, enhanced with high-energy “CycleBeats” playlists and tracked using rider-specific “CycleStat” performance metrics.

In 2006, we had an idea. A vision to create a workout experience that is as effective as it is exuberant, that brings together a community and pushes its members to discover –– or rediscover –– their best selves. It’s fun. It’s meaningful. It’s inspiring. It’s SoulCycle. It’s a great workout, with an even greater purpose. SoulCycle is a science for some, a sanctuary for most, and a safe harbor for all. Our one-of-a-kind instructors guide our community through a transformative fitness experience that is designed to benefit the mind, the body, and the soul –– and that doesn’t end when the music stops. The bikes are stationary, the momentum anything but. We think big, talk big, and take big strides –– pushing the envelope, as well as the pedals, on what is possible. And as our operations continue to grow and expand, we remain as committed to the health and happiness of each employee and each rider as we’ve ever been. Our employees are the heart and Soul of our company. From our studios to our headquarters, SoulCycle is grounded in hospitality, in honesty, in human connection. We bring people together, lift people up, and celebrate people for who they are. Our continued success starts with every employee: their voice, their energy, their creativity, their power, their Soul. Grow your Soul with us!