Cuure Competitors

At Care/of, we take the guesswork out of feeling better by helping people build custom vitamin routines based on their unique needs. Whether it’s our personalized daily vitamin packs and powders through our direct-to-consumer business, or our multivitamins and blends with our retail partner Target, our products are backed by science and include a combination of highly-researched nutrients and traditionally used herbs. By providing honest guidance and better ingredients, we aim to help people feel empowered to make the right choices for their health. Since our launch in 2016, we have raised capital from top investors including Goldman Sachs Investment Partners, Goodwater Capital, Tusk Ventures, RRE Capital, Juxtapose, and Bayer. In late 2020, Bayer secured additional investment in Care/of giving it majority ownership. By joining forces with Bayer, we are able to expand our ability to connect directly with new and existing customers and elevate our unwavering commitment to science-backed guidance, quality ingredients, and sustainable practices. OUR CORE VALUES Be Humble: Engage in debate with an open mind. Embrace feedback and being wrong when presented with data that shows there is a better option. Be Honest: Deliver the truth with humor and love. Recognize and stand up against discrimination on the basis of race, sex, gender, sexual orientation, religious background, or mental and physical abilities - in our work and beyond. Be Thoughtful: Attack hard problems with thoughtful tenacity. Don’t shy away from complex problems with complex solutions. Be Different: Kill your darlings. Don’t be afraid to re-write something once effective, loved, or widely accepted in the past. Evolution is wonderful. Push against banality and the status quo.

Vitamin Angels India is dedicated to creating a world where every child thrives and every mother experiences a healthy pregnancy. Our extensive partner network across the country, including NGOs, civil society organisations, health institutions and others, ensures that we reach under-5 children and women with evidence-backed nutrition interventions and life-saving essential vitamins and minerals for a healthy future. Our Focus: We focus on the nutritionally vulnerable populations in hard-to-reach parts of the country, ensuring that vital vitamins and minerals reach those who need them the most. Our Impact: Empowering Mothers: We provide mothers with the resources for healthy pregnancies, laying the groundwork for a healthier generation. Nurturing Children: We bridge the gap with essential vitamins, giving children the opportunity to reach their full potential. Building a Healthier Future: We work with governments and over 1,800 program partners, to establish a sustainable future for maternal and child health in India. Over the past decade, our combined efforts have reached over 16 million children under the age of five. Our Commitment: We are motivated by an unwavering commitment to health and economic equity, both now and for future generations. Join the Movement: Together, we can create a brighter tomorrow where every life has a chance to shine. Let's build a world where potential flourishes, not withers!

We’re a growing company. Everything we do, we do to help people grow into the best version of themselves. As the pioneers of hair wellness, we create natural, science-backed formulas for hair growth and provide support for people at every step of their hair journey. Our multi-factorial approach targets root causes of hair thinning using a patented blend of botanicals. We never settle, and are continuously challenging existing treatments and methodologies to advance the frontier of hair science. As we help our customers grow, we grow too—by embracing individuality and differences, leading by example, and empowering ourselves and others with our passion for wellness and innovation. Keep growing. It’s our mantra. Our commitment to helping anybody and everybody committed to realizing their own potential to grow.