ctfi Information

Most advisory firms hand you a framework and call it strategy. ctfi works differently. ctfi — Critical Thinking for Impact — is a strategic advisory for CEOs, founders, and leaders who operate at the intersection of business, technology, and human ambition. We don't just advise on the business. We advise on the person running it. Because the ceiling of any company is almost always the ceiling of its leader. Our work spans business and product strategy, technology advisory, AI and emerging tech, investor readiness, go-to-market execution, and leadership development. We serve clients across technology, financial services, healthcare, energy, and venture — from early-stage founders navigating their first funding round to growth-stage executives making decisions worth hundreds of millions of dollars. What makes ctfi different is the lens. Every engagement starts with one question: what does sharper thinking change here? Sometimes that's a product roadmap. Sometimes it's a capital strategy. Sometimes it's the way a founder makes decisions under pressure. Usually it's all three at once. ctfi was founded by Nigel Dixon-Fyle — product executive, strategist, and advisor with 20+ years across AWS, Deloitte, PwC, Slalom, and two companies he built from scratch. He has guided 22+ startups through product acceleration, advised sovereign funds on $100M+ investment decisions, and launched over 65 products across cloud, fintech, healthcare, and consumer technology. He brings Big Tech execution, Big Four discipline, and founder-level conviction into every engagement. ctfi operates globally — US, UK, EMEA, and Africa — with a particular focus on leaders who are building something that matters and need a sharper mind in their corner. If that's you — this is where it starts. 🌐 ctfimpact.com