Crystal Semantics’ semantic advertising and brand safety platform automatically categorizes, classifies and extracts concepts from Web content in real-time with greater than 94% accuracy, enabling Real-Time Bidding and delivery of highly-relevant advertising that achieves significant campaign CTR / effective CPM increases compared to keyword-based targeting methods. Crystal Semantics is now part of Xaxis (http://www.linkedin.com/company/xaxis)
| Website | http://www.xaxis.com |
| Employees | 1 (0 on RocketReach) |
| Founded | 2001 |
| Industry | Information Technology and Services |
| Web Rank | 1 Million |
| Keywords | Real-Time Bidding, Advertising Technology, Semantic Technology, Real Time Data Processing, Programmatic Advertising, Ad Targeting, Natural Language Processing, Ad Tech, Online Advertising, Machine Learning, Digital Advertising, Data Analysis, Artificial Intelligence, Big Data |
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Crystal Semantics is based in London, Greater London.
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