Craig Smith Email & Phone Number
VP, Head of TIAA Marketing Research and Insights @ TIAA
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Craig Smith Location
- Shelton, CT, US
Craig Smith Work
- VP, Head of TIAA Marketing Research and Insights @ (July 2023 - Present)
- Head of Cross-Media Measurement Customer Success @ (December 2021 - June 2023)
- SVP, Insights and Analytics (American Express) @ (May 2019 - December 2021)
- Senior Vice President @ (December 2018 - April 2019)
- Nielsen @
- Head of Tv Measurement Customer Success @ (January 2022 - Present)
- Senior Vice President, Insights and Analytics @ (June 2019 - January 2022)
- Senior Vice President @ (January 2019 - May 2019)
- Senior Vice President, Head of Brand Effect Research and Delivery @ (November 2015 - December 2018)
- Vice President of Product Management and Consumer Insights @ (July 2014 - November 2015)
- Vice President of Research, Advertiser Solutions @ (July 2013 - July 2014)
- Research Director, Advertiser Solutions @ (March 2010 - June 2013)
- Manager of Knowledge Management and Data Services, Analytic Consulting @ (October 2007 - February 2010)
- Senior Data Analyst, Data Analyst, Market Research Assistant @ (May 2005 - September 2007)
Craig Smith Education
- University of Connecticut
Bachelor of Science (Business Administration, Marketing)
2003-2005
Craig Smith Skills
- Analytics
- Market Research
- SPSS
- Advertising Research
- Marketing Research
- Statistics
- Project Management
- Consumer Behaviour
- Survey Research
- Quantitative Research
- Consumer Package Goods
- Television Research
- Data Analysis
- Team Management
- Customer Insight
- Analysis
- Segmentation
- Nielsen
- Primary Research
- Business Insights
- Consumer Insight
- Market Analysis
- Online Research
- Market Intelligence
- Media Research
- Brio Query
- Analytical Skills
Craig Smith Summary
- Craig Smith, based in Shelton, CT, US, is currently a VP, Head of TIAA Marketing Research and Insights at TIAA. Craig Smith brings experience from previous roles at LiveRamp, UM Worldwide, Phoenix Marketing International and Nielsen. Craig Smith holds a 2003 - 2005 Bachelor of Science in Business Administration, Marketing @ University of Connecticut. With a robust skill set that includes Analytics, Market Research, SPSS, Advertising Research, Marketing Research and more. Craig Smith has 2 emails and 2 mobile phone numbers on RocketReach.
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