If you need more lookups,
subscriptions start at $34 USD/month.
Craig Smith Location
Milwaukee, WI, US
Craig Smith Work
Vice President, Global Brands and Campaigns @ (January 2025 - Present)
Board Member @ (January 2019 - Present)
Global Head of Brand Management - Camping Business @ (January 2022 - January 2024)
Chief Marketing and Innovation Officer @ (January 2020 - January 2022)
Vice President, Managing Director, Australia and New Zealand @ (January 2018 - January 2018)
Vice President, General Manager, Canada @ (January 2015 - January 2018)
Sector Leader - Family Care EMEA (Europe, Middle East and Africa) @ (January 2014 - January 2015)
Sector Leader - Family Care MEA (Middle East, Eastern Europe, and Africa) @ (January 2012 - January 2014)
Brand Director - Kleenex North America and Corporate Brands @ (January 2009 - January 2012)
Business Unit Director, U.S. Snacks Division - Salty Snacks and Strategic Growth Channels @ (January 2005 - January 2008)
Business Unit Director, U.S. Baking Division, Betty Crocker Desserts @ (January 2004 - January 2005)
VP Marketing, Cereal, Snacks and Integrated Marketing, General Mills Canada @ (January 2002 - January 2004)
Marketing Director, Multi-Unit Retail Bakery Business Unit @ (January 2001 - January 2002)
Senior Marketing Manager, Cheerios @ (January 2000 - January 2001)
Marketing Manager, Total Cereal Franchise and Betty Crocker New Convenience Meals @ (January 1997 - January 2000)
Assistant Marketing Manager, Golden Grahams @ (January 1996 - January 1997)
Craig Smith Education
Northwestern University - Kellogg School of Management
(Marketing)
2019-2020
The Ohio State University Fisher College of Business
Master of Business Administration
Miami University
Bachelor of Science (Marketing)
Craig Smith Skills
Nielsen
Integrated Marketing
Leadership
Marketing Strategy
Sales
Brand Architecture
Shopper Marketing
Corporate Branding
Marketing Management
Segmentation
Strategy
Consumer Products
Digital Marketing
FMCG
Brand Equity
Product Innovation
Cross-functional Team Leadership
Marketing
Brand Management
Craig Smith Summary
Craig Smith, based in Milwaukee, WI, US, is currently a Vice President, Global Brands and Campaigns at ManpowerGroup. Craig Smith brings experience from previous roles at BlinkTech LLC, Johnson Outdoors, Mueller Sports Medicine and Kimberly-Clark. Craig Smith holds a 2019 - 2020 Northwestern University - Kellogg School of Management. With a robust skill set that includes Nielsen, Integrated Marketing, Leadership, Marketing Strategy, Sales and more. Craig Smith has 3 emails and 3 mobile phone numbers on RocketReach.
Looking for a different Craig Smith?
Find contact details for 700 million professionals.