Core Development & Management Information

Core Development & Management (CDM) is a Planet Fitness franchisee based in Foxborough, MA. Our company is dedicated to empowering people to improve & spark the potential within every individual that works at CDM. CDM is one of the largest and fastest growing Planet Fitness Franchisee’s and currently owns and operates 87 Planet Fitness locations in New England and the Pacific Northwest. We are a portfolio company of SBJ Capital. At CDM our mission is to empower people to improve. We strive to foster an environment where everyone has the resources and support, they need to thrive. Through education, great communication, and community building, we are committed to empowering individuals to pursue their career passions. We encourage innovation while also promoting work-life balance, diversity and inclusion, and leading by example. We stand by our core values of community, opportunity, respect, and excellence. We strive to create a positive community for all, empowering all to create their path for success, respect all regardless of their background or experiences, and seek excellence in all we do for our community and business. Our vision is to create an environment where greatness can be achieved. CDM is a company where your potential will be energized, your career passions embraced, and your contributions valued. We believe we can create a positive community that fosters growth, opportunity, respect, and excellence together. Planet Fitness is the leader in the low-cost, high-value fitness segment and one of the largest and fastest growing brands within the fitness industry. Currently, Planet Fitness (NYSE: PLNT) touts over 2,600+ open locations in all 50 states, the District of Columbia, Puerto Rico, Canada, the Dominican Republic, Panama, Mexico and Australia.