COOLS Information

Cools is a unique service and proprietary admanager developed by The Cools Goup Inc. It allows advertisers and agencies to create high impact ads and seamlessly push their campaigns onto premium publishers‘ sites. The service was born in 2020 from our partnership with Italian leading online publisher, Gruppo Editoriale (La Repubblica, La Stampa, Alfeminile,...). Our ads have been rolled on 3 Bn+ impressions and our team has created campaigns for some of the best brands and retailers such as Estée Lauder, Tom Ford, Elizabeth Arden, Ferragamo, Zegna, Tod's, Dyson, Braun and Seiko. Along the way our tech team has created and optimized a powerful admanager delivering high quality, interactive and shoppable campaigns while guaranteeing performance. The Cools Group has built its expertise around ecommerce and affiliate marketing for over 10 years. The group is also operating several shopping platforms such as Cools.com and joy.it. The company operates both in the European and American markets.