Cool Effect Competitors

We're Ecotricity, the world's first green energy company! Our electricity is 100% green – made from the sun and the wind. In just over 30 years we’ve built 24 wind parks and 3 sun parks all over the country. Ecotricity is the only energy company in the world certified as vegan by both The Vegan Society and Viva!, the vegan charity. As you’d expect, vegan energy is produced without involving animals. We’re proud that we’re a Which? Eco Provider for energy. The Which? Eco Provider endorsement is given to energy suppliers who make the greatest positive impact in generating renewable electricity, building new sources of green energy and helping the transition away from fossil fuels. What makes Ecotricity different from other energy companies is that we take the money we make from our customers’ bills and use it to build new forms of green energy. We call it Bills into Mills and it means that by paying your bill every month you’re helping fight climate change. Every new windmill or sun park we build reduces Britain’s reliance on fossil fuels to generate electricity.

Founded in 2007, Verra is a global mission-driven nonprofit organization that develops and manages the leading standards for climate and sustainable development. Our mission is to advance trusted climate and environmental markets that deliver measurable benefits for people and the planet.

As Sustainable Carbon Group, our mission remains clear: To be a trusted partner in climate leadership — delivering innovative, integrated, and high-integrity climate solutions with transparent impact, accelerating the Net Zero transition. So far, as a group, we have: - Managed over 400 million tons of CO₂e avoided or removed (up to 40 years project cycle) - Developed 150+ carbon projects across continents - Earned 400+ certifications from globally recognized verifiers - Partnered with 130+ organizations on their ESG and Net Zero goals - Expanded our impact across Latin America, Africa, Europe, and the Middle East We offer end-to-end carbon solutions and deliver with impact, integrity, integration, and innovation through four core pillars: - Carbon Management - Carbon Credits - Carbon Finance - Carbon Innovation Our group of companies, brands, and initiatives are united under one leadership: Sustainable Carbon (Brazil) Sustainable Carbon Technologies (Qatar) Extrapower (Italy) Green Afrika (Africa) Ecológica Earth (Brazil) Instituto Ecológica (Non-profit, Brazil) – funded in part by group revenue to drive community development.