COM Marketing Technology Stack

Adobe helps organisations in creation of multimedia and creativity software products, with a more recent foray into digital marketing software.

Anchor by Spotify is a podcast creation tool where podcasters are able to mark select episodes as subscriber-only content, then publish them to Spotify and other platforms.

Cloudflare Content Delivery Network (CDN) is a geographically distributed group of servers that ensure fast delivery of Internet content, including HTML pages, JavaScript files, stylesheets, and images.

Wistia is an online video hosting platform built specifically for businesses. This professional video hosting service is easy to use and facilitates successful video marketing through a host of great tools and features. Covert viewers to leads with features such as the Turnstile email collector and clickable calls-to-action.

WordPress is a website and blog creation and publishing platform with tools for aesthetic designing, visitor tracking, content storage and upload.

WP Engine provides managed WordPress hosting for mission critical sites around the world.

WPForms is the WordPress forms plugin with drag & drop online form builder that allows users to create powerful WordPress forms.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

Adobe Marketing Cloud provides comprehensive set of digital marketing solutions for all of your marketing needs.

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

DataTables is a table enhancing plug-in for the jQuery Javascript library, adding sorting, paging and filtering abilities to plain HTML tables with minimal effort. If client prefer to use a package manager such as NPM or Bower, distribution repositories are available with software.

Font Awesome makes it easy to add vector icons and social logos to their website.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

Moment.js is a free and open source JavaScript library. The library is a wrapper for the object making the object a whole lot easier to work with. the problem with JavaScripts object isnt the functionality it brings; its just extremely cumbersome to use as a developer.

PHP: Hypertext Preprocessor is a server-side scripting language designed for Web development, but also used as a general-purpose programming language. PHP code may be embedded into HTML code, or it can be used in combination with various web template systems, web content management systems, and web frameworks.

Polyfill as-a-service detects and returns a JavaScript bundle of polyfills based on the current browser using the User-Agent.

Chargebee is a PCI Level 1 certified recurring billing platform for subscription based SaaS and eCommerce businesses. Chargebee integrates with the leading payment gateways like Stripe, Braintree, PayPal etc.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all traffic routed through its intelligent global network, which gets smarter with each new site added.

Facebook is a social networking site that makes it easy for people to connect and share with family and friends online.

Facebook Business gives the latest news, advertising tips, best practices and case studies to meet the business goals.

Facebook pixel is a snippet of JavaScript code that allows customers to track visitor activity on their website.

Google Maps is a web-based service that enables users to find local businesses, view maps, get driving directions, and more.

Google My Business is a tool that enables you to manage and optimize your Business Profile on Google.

Google remarketing is a form of online advertising that enables sites to show targeted ads to users who have already visited their site.

Google Tag Manager helps marketers control the end-to-end process of adding website tags.

Instagram is a photgraph & video sharing social networking service for people to easily connect and share with family and friends online.

Facebook Pixel helps organizations measure customer actions, build audiences and unlock optimisation tools. Facebook pixel is a snippet of JavaScript code that allows you to track visitor activity on your website.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Hotjar is a complete website and mobile analytics tool enabling web developers, UI designers, analysts, digital marketers & more, to optimize the usability and conversion rate of their websites.

New Relic One is an entity-centric observability platform that collects and contextualizes all operational data—from any source—and simplifies instrumentation, data ingestion, exploration, correlation, and machine learning-powered analysis to support observability for every organization.

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

Zoom is a scalable, cloud based video conferencing & web conferencing platform enabling online meetings, webinars, file sharing, group messaging and more.

Google Calendar is an get a button on its browser toolbar that they can easily click to see upcoming events from google calendar, without ever leaving their page. And if they are on sites that have special events encoded, it can click the button to instantly add events to they calendar.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

Wire is a secure messaging & collaboration tool for businesses with end-to-end encryption, group chats, video & voice calls, file sharing and screen sharing.

Google Sheets is a spreadsheet program for data analysis.

WooCommerce is an eCommerce plugin for Wordpress