For over a century, Berger Paints has been creating colours that beautify, protect and endure.
From our beginnings in India in 1923 to becoming the country’s second-largest paint company and India’s leader in protective coatings, our journey has been shaped by innovation, trust and performance. Today, we continue to deliver solutions across decorative, industrial and protective coatings that are built to stand the test of time.
The same belief that has shaped our products for over a century now shapes our purpose.
Our brand philosophy, Rang Bana Rahe, is rooted in a simple idea: just as colours should stay vibrant through rain, dust, heat and time, the colours we carry within, our joy, courage and spirit, should stay resilient through life’s changing seasons.
This philosophy guides everything we do. It shapes the products we create, the relationships we build with our consumers, dealer partners and painters, and the culture we nurture for our employees.
Together, we are creating a future where colours do more than transform spaces. They protect what matters, celebrate resilience and inspire people to stay true to themselves.
Eucatex S.A. Indústria e Comércio S.A. (“Eucatex” or the “Company”) was founded in 1951 and since then has been manufacturing and selling ceiling lining and insulating material from eucalyptus fiber. These are low-density products with thermal and acoustic insulation properties, which were largely used in the Brazilian civil construction market. In the beginning of the ‘80s, financial resources generated by its operations since foundation were invested in the implementation of production lines for hardboard (high density wood fiber panels), which still is one of the flagships of the Company.
Currently, Eucatex is the second largest producer of wood fiber panels in the foreign market, with a market share of 41%. In 1996, Eucatex started to manufacture MDP panels and currently has a market share of 16% in this segment in Brazil. In addition, it is the domestic leader in ceiling lining and insulating materials, wall partitions, in addition to operating in the door and flooring markets.
Although Eucatex is traditionally known for its wood-related products, such as wood panels, MDP panels and related products, it also has a manufacturing line entirely integrated for the manufacture of paint (for own consumption and to the market) and resins, expanded vermiculite-based products (used in the manufacturing of wall partitions and ceiling linings with thermal insulating properties) and peat, in addition to galvanized steel roofing sheets and steel profiles. The industrial evolution of Eucatex has always been associated to the growth of its planted forests, which ensures the continuous supply of an important raw material for the company, eucalyptus wood. The Company chiefly operates in the furniture and civil construction industries, and each segment represents 48% and 35% of its income, respectively.