College Basketball Tour Information

College Baketball Tour promotes and organizes basketball games between American college teams and Italian professional club teams. Our mission is: - promote the sport culture, especially among the youngsters; - provide NCAA/NBA game organization model - give an optimal media exposure to the players, teams and sponsors; - encourage the integration between American and Italian communities; we achieve our goals by using a structured marketing plan that includes: - TV and Newspapers campaigns; - Online streaming during the games - social media marketing (Facebook Page, Twitter, Wordpress, Mobile Phone Application) - organization of pre game and post game events; - Tailored sponsorship solutions that satisfy both sponsors and the audience