Collectively Competitors

Zynga was founded in 2007 with the vision that play would become one of the core activities on the Internet. We pioneered social games with the belief that if we could make games simple, accessible and social the world would start playing. We are excited that games have grown to become the second most popular activity by time spent, even surpassing email. But we have a lot of hard work, innovation and growth ahead of us to create a future where social gaming is a daily habit for everyone. Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned subsidiary of Take-Two Interactive Software, Inc. With massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 10 billion times on mobile, including Color Block Jam, CSR2™, Empires & Puzzles™, Game of Thrones: Legends™, Game of Thrones Slots Casino™, Golf Rival™, Harry Potter: Puzzles & Spells™, Hit it Rich! Casino™, Match Factory!™, Merge Dragons!™, Toon Blast™, Toy Blast™, Wizard of Oz Slots Casino™, Words With Friends™, and Zynga Poker™. Founded in 2007, Zynga is headquartered in California with locations in North America, Europe, and Asia. For more information, visit www.zynga.com or follow Zynga on X, Instagram, Facebook, or the Zynga blog

CreatorIQ is enterprise infrastructure for creator marketing, trusted by more than 1,300 of the world's leading brands and agencies, including Beiersdorf, Delta Air Lines, Dentsu, Google, Nestlé, and Wella. Powered by the Creator Graph®, CreatorIQ's proprietary AI and intelligence foundation grounded in over 11 years of data, it delivers the governance, measurement, and scale enterprise programs demand. Built for teams, agents, and the entire enterprise tech stack, CreatorIQ's intelligence compounds with every use, giving every organization a data advantage that grows over time.

HypeAuditor is an all-in-one influencer marketing platform that helps brands, agencies, and e-commerce businesses run the entire creator workflow in one place, from finding the right influencers to proving campaign ROI. We started with AI-powered fraud detection trusted across the industry. Today, HypeAuditor covers every step of influencer marketing on Instagram, TikTok, YouTube, Snapchat, Twitch, and X. What you can do with HypeAuditor: Influencer Discovery - Describe the creator you need in plain words and let AI Search find them. Or search by content, categories, and niche topics, and filter by audience demographics, location, interests, engagement, and growth. Find lookalikes in a click. Vetting - Get an in-depth view of every creator before you sign a deal: performance, engagement, reach, growth dynamics, and detailed audience demographics - age, gender, location, interests, and audience quality. Outreach & CRM - Contact creators by email, manage negotiations and contracts, and keep your whole influencer network in one CRM. Competitor Analysis - See which influencers your competitors work with, how much they invest, and which campaigns perform. Turn their strategy into your playbook. Campaign Management - Plan budgets, track posts and stories automatically, and collect all content in one dashboard. Analytics & ROI - Measure reach, engagement, EMV, and sales, and share clear reports with your team and clients. Ambassador & Affiliate Programs - Recruit creators via branded application pages, track promo codes and links, and manage payouts. Social Listening - Track brand mentions and spot creators who already love your product. HypeAuditor turns influencer marketing from guesswork into a measurable growth channel.