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Collarity was developed from the ground up for web media publishers who need an automated way to serve relevant advertising and content recommendations to site audience segments based on their measured anonymous site behavior. Collarity’s integrated audience engagement platform is an interaction optimization solution that optimizes the complex process of matching people’s online needs with the best content and ads -- ultimately delivering a more relevant site experience for each user and squeezing the highest return from a publisher’s media assets.

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Collarity is based in Palo Alto, California.

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