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Collaborative Ideas is a marketing, corporate communications and public relations firm founded by Brett McDermott. The company’s purpose speaks to the outlook he employs as a professional. Ideas that succeed in a crowded marketplace of messages are ideas that are typically developed in a collaborative, collegial environment of innovators and creators. Collaborative Ideas engages in corporate communications and public relations by adhering to ideas normally associated with marketing. Often called “public affairs,” corporate communications and public relations activities can be used to build, enhance and maintain brands. This outlook forms the core of Collaborative Ideas’ approach in meeting all clients’ needs while fulfilling the public interest through the highest of ethical standards.

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