CMO Advisor Information

GTM strategy and advisory for Series A/B B2B SaaS founders. Most early-stage founders make their biggest marketing mistakes before they spend a dollar. They pick a channel before they know their buyer. They hire a CMO before product-market fit. They copy a motion that worked somewhere else, in a different market, at a different stage. It shows up as a quarter of burn and a dashboard full of green that somehow isn't producing pipeline. I've seen this pattern too many times. After 25 years leading marketing at companies like DigitalOcean, Bolt, Sift, and BioRender, I know the expensive mistakes aren't tactical. They're decisions made in the wrong order, at the wrong stage. We're a Portfolio CMO practice for Series A/B B2B SaaS founders. I work with founders building their GTM motion for the first time, navigating a PLG-to-enterprise transition, or sorting out who to hire and when. I focus on getting the diagnosis right, sequencing decisions correctly, and making sure founders aren't flying blind when it matters most. Senior marketing experience, without the full-time commitment.