CIELO Research Srl Information

CIELO is a full service independent market research and consulting agency based in Italy. Founded in 2002 by Marcello Sasso, CIELO (formerly Kbridge) operates on national and international scale, providing strategic support to large corporations as well as Small & Medium Enterprises, with ad hoc research solutions. The basic activity of CIELO is planning and conducting continuous market research from the field of fast moving consumer goods, to retail, pharmaceutical, durable goods, manufacturing. industrials, cyclicals, financial and services. Specialisms include providing a flexible and professional consultancy service, such as Branding, Product Development, Customer Experience Management, Communication Research and User Experience. Research projects include a variety of techniques, such as desk research, Off-line and On-line qualitative (FGD, IDIs, Bulletin Boards, Diaries, Ethnograpic research, Communities moderation) and quantitative research (CATI, CAWI, CAPI, On-line panels). The activity of CIELO consists in locating and coordinating the various opportunities offered by the market, highlighting the sectors with high potential for development. CIELO's advantage is to provide a closer look at client's needs than large research istitutions, with lower costs that characterize small sized agencies.