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Chris Keffer Location
Charlotte, NC, US
Chris Keffer Work
Chief Executive Officer @ (June 2026 - Present)
Independent Director @ (August 2024 - Present)
President and Chief Executive Officer @ (August 2023 - February 2026)
Senior Vice President, Sales and Marketing @ (April 2023 - August 2023)
Vice President - Sales and Marketing @ (May 2022 - April 2023)
President, Product Management | Power Tools Group @ (November 2020 - January 2022)
President | Power Tool Accessories Group @ (January 2019 - October 2020)
Vice President, Global Product Development | Power Tools Group @ (April 2017 - December 2018)
Vice President, Global Product Marketing - Cordless @ (December 2012 - March 2017)
Director, Product Marketing | DEWALT Drilling and Fastening @ (January 2010 - November 2012)
Channel Marketing Director @ (January 2003 - December 2009)
Chris Keffer Education
Loyola University Maryland
Executive MBA (Business)
Loyola University Maryland
Bachelor's Degree (Communications)
Chris Keffer Skills
Strategic Planning
Cross-functional Team Leadership
P&L Management
Field Marketing
Product Marketing
Competitive Analysis
Product Development
Marketing
Consumer Products
Marketing Strategy
Segmentation
Digital Marketing
Promotions
Marketing Management
Brand Management
Multi-channel Marketing
Product Launch
E-commerce
Integrated Marketing
Sales Operations
Marketing Communications
Sales Management
Pricing
Market Analysis
Customer Insight
Marketing Research
Product Management
Pricing Strategy
Trade Shows
B2B
Market Research
Direct Marketing
Brand Development
Strategic Partnerships
Leadership
Business Strategy
Management
Cross Channel Marketing
Business-to-Business (B2B)
Integrated Multi-Channel Marketing
Product Innovation
Operations Management
Executive Management
Business Development
Global Brand Development
Change Management
Customer Engagement
Acquisition Integration
Team Leadership
Go-to-Market Strategy
Chris Keffer Summary
Chris Keffer, based in Charlotte, NC, US, is currently a Chief Executive Officer at Apex Tool Group, LLC. Chris Keffer brings experience from previous roles at Trex Company and STIHL USA. Chris Keffer holds a Executive MBA in Business @ Loyola University Maryland. With a robust skill set that includes Strategic Planning, Cross-functional Team Leadership, P&L Management, Field Marketing, Product Marketing and more. Chris Keffer has 4 emails and 1 mobile phone numbers on RocketReach.
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