The main mission of Chulalongkorn University is to be the center for academic learning and professional excellence. This is in line with the vision of the university’s founder, King Rama VI, who established the university as a tribute to his father, King Rama V.
Through the pursuit, development, dissemination and application of knowledge, Chulalongkorn University works to educate students with professional know-how and research skills, as well as preserve the arts, culture, and values. In addition to academic knowledge and learning, the university hopes to instill in students a sense of morality, social responsibility, and public service.
Sales of Japanese/foreign books, journals (including electronic journals), magazines, CD-ROMs, audio-visual software, stationery, and educational and library equipment/systems; electronic information services; publishing; production of audio-visual software; production of bibliographic databases; management of theaters and an art gallery.