CHERRY Information

Imagine if some of the brightest minds in luxury travel combined their personal industry connections, vast first-hand knowledge, global reputations and operational savvy with their unwavering passion for ‘the personal touch’. We are CHERRY and with a century of combined expertise we create remarkable travel experiences worldwide. From the best city hotels, beach resorts, private islands and villas, to exceptional touring itineraries, safaris, superyacht charters, ski chalets and road trips – we take care of every detail with passion, warmth and style.